Attrace

Attrace is the first fully decentralised affiliate marketing platform, the only in marketing with entirely custom made blockchain build from scratch (!) and fully open network capable of registering and auditing any advertisement click on chain.

Attrace is the first fully decentralised affiliate marketing platform, the only in marketing with entirely custom made blockchain build from scratch (!) and fully open network capable of registering and auditing any advertisement click on chain. Affiliate marketing is payment based on sales achieved, a $13Billion market with large trust and tracking issues caused by middle man Affiliate Network. Attrace solves all trust and tracking issues, reduces fees with ~95% and will deliver instant market share (incl ATTR token usage by end users!) in 2018.

Roadmap

1

Publisher UI demo.

2

Merchant UI demo.

3

Ingest real clicks and expose statistics through Publisher network.

4

Network explorer UI demo (blocks, accounts,clicks/referrals/sales).

5

Protocal validation (functionality) with selected Pubiishers and Merchants.

6

Protocal validation (functionality) with selected Pubiishers and Merchants.

7

Pre-ICO (ending 2 weeks later).

8

ICO (ending 8 weeks later).

9

Network foundation V1 (daemon, messaging, blockchain, storage, smart contract foundation).

10

Testnet with affiliate functionality, integrated ATTR tokens and delegated voting.

11

First release Merchant and Publisher Dashboard (SSP/DSP).

12

Basic developer documentation client API's and commandline tools.

13

ATTR tokens import testing + webpages.

14

Main net online (operational Attrace network).

15

Set up-sales and account management team in NL to accelerate growth.

16

Start influencer marketing.

17

Additional strategic traffic acquisition and establishing partnerships to move high volume traffic to the network.

18

Set up sales and account management teams in new countries to accelerate growth, starting with Western Europe (UK, Germany, Scandinavia).

19

Set up sales and account management teams in US and Emerging Markets with high internet integration (e.g. Indonesia).

20

Reach critical traffic volume to apply first machine learning for profiling.

21

Option to pay commissions fully in ATTR instead of fiat currency, decided country by country provided Merchants are ready.

22

Push towards commission payments in ATTR only and start process of removing fiat currencies payments country by country.

23

Growing ecosystem by focusing on Long Tail.

24

Further geographical expansion to Emerging Markets.

25

Implementation Machine learning/AI to further counter click fraud.

Team

Erwin Werring

CEO

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Lennard Zwart

COO

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Marius Jansen

Co-Founder

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Remko Allertz

CMO

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Roeland Werring

Tech Advisor

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John Jansen

Co-Founder

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Rico Engelbarts

Community Outreach

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Artem Vysotsky

IT & AI Advisor

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Roel Berger

Blockchain network Advisor

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Philip Langguth

Advisor Merchant side

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Loes Mensink

Legal Advisor

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Wouter Sleijffers

Advisor Merchant and Publisher side

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Dick Snel

Security Advisor

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Sam Garg

New Venture Governance Advisor

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Ian Bednowitz

Advisor Merchant side and Advisor Emerging Markets

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Steven Deurloo

ICO Advisor/Strategic Advisor

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Rating

Pre-sale start

08/08/18

d h m s

Schedule

PRE-SALE

from 08/08/18 to 11/08/18

TOKEN SALE

from 11/18/18 to 12/27/18

Details

Platform: Ethereum

Soft Cap: 1,500,000 USD

Hard Cap: 6,000,000 USD

Token Symbol: attr

Total Supply of Tokens: 1,000,000,000

Tokens Available for Sale: 50%

KYC: true

Can’t participate: China (Total Restriction)United States (Total Restriction)

Accepts: ETH, BTC, Credit cards, Bank transfers

Registered Company: Netherlands